The rift
Penny | The Rift | TV Advertisement
Mattescape Studio collaborated with Time Based Arts on the creation of 'The Rift'. 'The Rift' is a campaign directed by Seb Edwards for Penny, which focuses on the rifts in our society and encourages the viewers to check on each other. Our studio was tasked with the creation of multiple Matte Paintings meant to extend the plate and portray the desired final look. VFX by Time Based Arts.
Penny
The rift
Anorak and Serviceplan have brilliantly depicted the many social issues in Penny's new campaign 'The Rift'. Directed by the talented Seb Edwards, the campaign shines a spotlight on the physical and emotional cracks in our society that need tending to.
